FOR IMMEDIATE RELEASE
APC-NYC Partners on Printspirational Platform for Print Marketing
New York, NY – April 27, 2021 – The Advertising Production Club of NYC (APC-NYC) continues its ongoing cooperation with Print Media Centr (PMC) by partnering on the print customer education initiative, Project Peacock. The new platform is now free and accessible 24/7 for print and marketing professionals around the world.
The Project Peacock Platform is now open for registration and launches on April 29th. It is a one-click destination for print producers, integrated producers and creatives to discover the latest innovations that level up print marketing. On the Project Peacock Platform, professionals can easily connect directly with print service providers and marketing technology partners for help to bring new possibilities to life. It supports research and sample requests because it is designed to help print buyers, creatives, marketers, advertising agencies, brands, and students learn directly from the industry subject matter experts.
Deborah Corn, Founder of Project Peacock and Intergalactic Ambassador to the Printerverse at Print Media Centr, says: “Print customers are actively looking for new partners and new ways to do things. Printing press and finishing manufacturers, paper mills and merchants, software and marketing technology companies have the tools needed to help move everyone forward creatively and efficiently. This platform brings everyone together and provides an ecosystem for producing effective print communications that deliver measurable results. Why search Google when you can have access to everything you need on Project Peacock?”
Siobhan Daukes, President, APC-NYC, says: “The intention of the APC is to provide education and community to those entering the media industry as well as those who have made it their home for many years. We have partnered with Project Peacock on many past events and the feedback from our agency members is always positive. We see this platform as a critical ingredient to being able to offer value, resources, and education to our community.”
The Advertising Production Club of NYC is co-hosting and hosting online education and networking events throughout the year, sharing platform learnings with APC-NYC members and the larger brand and agency audience.
Project Peacock has also partnered with Comperemedia to co-host online education in 2021. Lily Harder, Senior Director of Marketing Strategy at Comperemedia, will be a featured speaker presenting up-to-date, exclusive consumer research that drives marketing success.
Lily says: “Comperemedia provides data-backed insights into what consumers want and why. Our expertise in consumer trends and competitive intelligence helps brands across the globe increase their reach and better serve their customers. We are thrilled to bring our best-in-class data and insights to the table for these exclusive Project Peacock events so you can make the most effective decisions with your multi-channel marketing strategy.”
The educational series kicks off with Project Peacock: Postal on April 29, from 6-9 PM ET. Lily will share how to make the mail moment matter to consumers, and attendees can explore the platform partners for new tools and technologies to deliver success for their clients.
The growing list of Project Peacock Platform Partners includes Canon Solutions America, Domtar Paper, DirectMail2.0, Graphco, HP, Scodix, Solimar Systems, Xeikon and Xerox; Print and marketing service providers Ace Designs, Active, Allegra Princeton, The Anstadt Company, Borns Group, Creative Squirrel, DS Graphics | Universal Wilde, DMR Graphics, GAM Graphics and Marketing, Gorilla Gurus, Herron Printing and Graphics, IntegriPrint, Nvent Marketing, Specialty Print Communications, and Tampa Printer; Industry partners Combiner, drupa, FoldFactory, Graphic Arts Association, Graphic Media Alliance, HSPR, Indigo Packaging and Consulting, INKISH, The Link Event Professionals, McGrew Group, National Print and Sign Owners Association, Philadelphia Direct Marketing Association, Printing Industries Alliance, Printing Industries of New England with more to be confirmed in the coming weeks.
Visit the Project Peacock website for more information, to stay informed on our partners, and to register for FREE platform access and a FREE ticket to all live educational and networking events with one click.
About The Advertising Production Cub of NYC
With over 80 years of providing a forum for continuing education, professional development and industry networking for its members, the Advertising Production Club of New York (APC) is the New York metro area’s premier member-supported trade association for the graphic communications industry community. Our members include a broad spectrum of professionals including Print Buyers, Graphic Artists, Account Executives, Printers, Production Managers, Studio Production Managers, Pre-press producers, CSR’s, Art Directors and Creative Service Directors.
Continuing education and staying current is critical to your career success—whether by formal programs or with peer connections. The APC keeps you current with ongoing opportunities to learn about the needs and objectives of the industry. Our education series explores cutting-edge issues at our popular evening seminars.
Learn more and join us as a member at apc-nyc.org
About Project Peacock
Since 2018, Project Peacock has been on a mission to educate print customers of all kinds on the new technology and tools available to them to create effective, efficient, and award-winning print and print marketing. After meeting with more than 2,200 Peacock attendees in their conference rooms and event spaces, Project Peacock has evolved into a platform to continue its mission, and that mission is now global.
Visit projectpeacock.printmediacentr.com for information about our programs and how you can become a partner.
About Print Media Centr
Print Media Centr provides printspiration and resources to our vast network of print and marketing professionals through online content, event support and coverage, and Podcasts from The Printerverse. Print Media Centr also works with printers, suppliers and industry organizations to help them create meaningful relationships with customers and achieve success with their social media and content marketing endeavors.
Connect with The Printerverse at printmediacentr.com